Tracks is one of the better photography apps to launch recently on the iPhone. It has an innovative system for sharing photos that sets it apart from other services.
The concept is to create a story, or Track, with a series of pictures. I tried it out with shots from a recent trip to Paris and found myself quickly addicted to creating a narrative of the adventure.
Invite another to also contribute to the track or to follow along. The invitation feature connects with the iPhone’s address book to make it easy to find contacts. Just start typing a name and choose from the drop-down list.
While the concept is excellent, it will need to connect deeper with other social networks to further enhance the experience. There is currently no way to share a Track with Twitter, Facebook or other social networks. Also, being able to invite contacts from those networks would make it even more efficient to find fellow users that may be able to contribute.
Fortunately, Tracks has a solid web interface that allows users to browse their collections online if they want to use a larger screen. Just like the iPhone app, the interface is minimalist and clean.
With its focus on selecting photos for a narrative, Tracks separates itself from other sites that just focus on bloated photo galleries. With some extra features Tracks can strengthen itself as another good option for sharing photo collections.
Download Tracks from the App Store
On Target:
Innovative photo sharing
Off the Mark:
Needs deeper social integration





[...] Tracks: An innovative photo sharing app that fits in well with the tremendous amount of photo sharing that goes on this season. Tracks users can take a batch of photos and create a narrative that is more compelling than a regular, boring photo album or Facebook post. [...]